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Perfection is achieved, not when there is nothing more to add, but when there is nothing left to take away.

thedsgnblog:

 JP GRAZIANO Concept by Jen Serafini and Jack Muldowney

Jen and Jack wanted to collaborate on a branding project together, so they decided to rebrand their favorite sandwich shop, JP Graziano, as a concept design.

JP Graziano is one of the oldest and most recognized sandwich shops and Italian grocer here in the West Loop of Chicago. They pride themselves on a rich history and generations of a family owned business, which is something Jen and Jack wanted to focus on and celebrate in their new concept. The colors lend themselves to a more traditional Italian look, while the clean and simple typography balances out the style by bringing in some more modern touches. They had a ton of fun building this brand out, from postcards to stickers and sandwich wrappers. 

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visualvibs:

Retro Vintage Text Effects by Roberto Perrino.

This graphic resource gives you a quick & easy possibility to apply an high quality retro / vintage / old style to your text. You can use it on simple text, shapes and vector logo. You just need to replace them into the smart object of your favourite style included. Create a great poster or flyer, a facebook cover, a magazine title or a website banner and give them the vintage touch.

Download it here: http://bit.ly/1wTtD3M